Bluey Email

About Bluey Email

Bluey Email is an email marketing platform for e-commerce brands and growing businesses that want to stop paying more just because their contact list gets bigger. Pricing is based on the emails you send rather than the contacts you store, so the bill stays predictable as the list grows.

The product combines campaigns, automations, A/B testing, a CRM and transactional email such as receipts and password resets on one plan. An AI campaign builder drafts copy, layouts and audiences from a single prompt, and users can edit everything before it sends. Shopify, Zapier and a REST API handle store and workflow connections.

Bluey is aimed at teams who want permission-based email without feature paywalls or per-contact fees. It is email-first for now, with SMS, WhatsApp and push listed as future plans, and it does not offer cold outreach.