Blix
AI coding of open-ended survey responses and reviews
About Blix
Blix is a verbatim coding platform for market researchers, consumer insight teams and CX professionals who work with open-ended survey answers, online reviews and other text feedback. Instead of reading and tagging responses by hand, teams upload data from Excel, CSV or SPSS files and let generative AI discover topics, apply semantic coding and turn text into structured, quantitative data.
The platform produces an automated dashboard with charts and summaries, plus an Excel file containing all coded data. Users can review results, adjust categories and fine-tune the analysis. Blix supports multiple languages without separate translation steps, and states that customer data is encrypted, is not used for model training and is not shared with others.
Pricing includes subscription plans and pay-as-you-go options, and the site mentions a free trial. A text analysis API is listed among its features.
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