AdSoda

About AdSoda

AdSoda is built for marketing and ad operations teams that juggle creative assets, media plans and ad platform setup across many channels. It aims to bring those steps into one self-service workspace instead of spreadsheets, shared drives and manual uploads.

The platform combines a digital asset library for ad creatives, media plan centralisation and standardisation, and trafficking workflows that match creatives to ad platforms and offline channels. Teams can also enforce naming and UTM governance, validate ads against platform specifications before launch, and route work through approval flows with clients and collaborators.

What sets it apart, according to the site, is that creative, media and trafficking sit in a single source of truth with a large set of integrations to ad platforms and data tools. Its stated goal is to reduce coordination time so teams can spend more of it on campaign performance.